Custom builds · Bryce Dempsey, Outblox

Custom sales systems, built with Claude Code

I build the system your sales team works from every day, with Claude Code, on the CRM and inbox your team works in now. It's written for how your team sells: new leads researched for you, a to-do list for each rep, call scores and reply drafts.

CODAa field sales team of about 20 reps753commits

Forward Ops Hubone sales principal1,298commits

Commits per week (each one a saved change to the code), February to October 2026, from each system's git history. Every commit on both is mine.

What that adds up to

~20 repsstart their day in CODA. The first leads reached a rep on its first day of building.The CODA case study

2,287automated tests on CODA, about 10x what it had in April

10:30 → 10:37a change asked for at 10:30, live before the client's 11:00 callThe Forward Ops Hub

How a build runs

01Where the day starts
Show me where your reps begin each morning: the CRM, the spreadsheets, the inbox.
02First version in days
On your real data, in front of the reps who'll use it, so they can say what's wrong.
03Built out by phase
Each piece goes to the reps as soon as it works. A rep who reports a problem hears back when the fix is live.